Make (formerly Integromat)
Automate workflows between apps — free tier included
Our Verdict
Make (formerly Integromat) is a powerful visual automation platform that connects apps and builds complex workflows without code. The free plan gives you 1,000 operations per month and 2 active scenarios, which is enough to automate a few key workflows like syncing data between apps or sending notifications. The visual builder is more intuitive than Zapier's list-based approach for complex, branching automations. The main limitation is the low operation count — active automations can burn through 1,000 operations in days.
About Make (formerly Integromat)
Make is a powerful visual automation platform that connects your apps and automates workflows. The free plan gives you 1,000 operations per month and access to thousands of app integrations, which is enough to automate several key workflows. Its visual builder makes complex automations accessible to non-developers.
Pros
- +Visual drag-and-drop workflow builder that shows data flow clearly
- +1,000 operations/month free — enough for light automation
- +Supports complex branching, loops, and error handling
- +1,000+ app integrations available
- +More powerful than Zapier for multi-step and conditional workflows
- +Webhooks and API calls included on free plan
Cons
- −1,000 operations/month runs out fast with active automations
- −Only 2 active scenarios on free plan
- −Learning curve is steeper than Zapier for simple automations
- −Execution interval is 15 minutes on free plan (not real-time)
- −Some premium app connectors require paid plan
- −Documentation can be overwhelming for beginners
Key Features
- ✓Visual workflow builder
- ✓1000+ app integrations
- ✓Conditional logic
- ✓Error handling
- ✓Scheduling
Use Cases
- •Lead routing
- •Data syncing
- •Social media automation
- •Email workflows
Best For
Tech-savvy users and small businesses who need complex, multi-step automations and find Zapier's free plan too limiting.
Alternatives to Make (formerly Integromat)
Frequently Asked Questions
- Make vs Zapier — which free plan is better?
- Make gives you 1,000 operations/month with 2 scenarios; Zapier gives 100 tasks/month with 5 zaps. Make is more generous on volume and supports complex multi-step workflows for free. Zapier is simpler to set up for basic 2-step automations. If your automations have multiple steps or conditions, Make's free plan is significantly better.
- What counts as an 'operation' in Make?
- Each module (step) in your scenario that processes data counts as one operation. A 5-step automation that runs once uses 5 operations. With 1,000 operations/month, a 5-step automation could run about 200 times per month — roughly 6 times per day.